Brand Profile Monitor is an INSPIRA standardized brand research that examines the performance of hundreds of brands across more than 50 product categories on a representative sample of 4,000 people. It illustrates consumer relationships with brands through brand pyramids and links media usage data to various levels of consumer engagement (for nearly 100 leading media brands).

Brand Profile Monitor data is available on interactive dashboards for clients subscribing to the service. Graphically displayed data can be exported to ppt and excel at the touch of a button.

To see the Brand Profile Monitor offer, click here.

If you are interested in this service, please contact our colleague Otília Dörnyei.